is a play on words.
quite transparently derives from the mythical "Shangri-La",
a secret utopia secluded from the rest of the world.
A heaven on earth, in simple terms.
anyone who's been involved in the lending industry for
any length of time can attest (as well as most borrowers),
the process of getting a mortgage these days is anything
fact, for the majority of hard-working families who
just need an honest mortgage for a place to call home
- it's more like trying to navigate through hell without
it doesn't help that the mortgage industry is muddled
with confusing "legalese", or that the offers
are often complex by design so as to conceal the bank's
true intent, which takes little imagination to interpret.
to mention - getting a loan these days is truly difficult
- even for the "A-type" consumers with good
credit and verified income.
bottom line is that most consumers are literally the
victims of ignorance, and it's not necessarily their
fault - even so, the consequences of ignorance can be
very, very costly.
Slice of Utopia in the Hellish World of Lending
main problems that we see in the lending market at large
boil down to two simple issues:
People Don't Understand Mortgages, and
People Don't Know That They Have Multiple Options
simply, these two issues are the core focus of our entire
operation, and form the basis of everything we do in
was created so as to effectively educate consumers,
business owners, homeowners and likewise about the realities,
consequences and "the math" when it comes
to some of the most substantial financial decisions
in their lives - as well as to make it as easy as possible
for folks to leverage their options.
this reason, our online presence provides compelling,
informative educational material, in addition to our
lender-matching service for borrowers.
Great Things By Aiming "Low"
lenders completely ignore consumers and businesses that
might not have the best credit rating or equity situation
- which can quite legitimately happen for valid, unavoidable
events which don't fairly represent the borrower.
it's their loss.
always, but often - some of the most profitable lending
deals that are simultaneously life-changing for the
borrower are so-called "bad credit" deals
or private loans, so long as the lender and borrower
define a very clear exit plan.
is why we didn't want to exclusively target the "good
credit" borrower profile. Now, obviously, we cater
to the A-type borrower as well (with a good income and
solid credit), connecting them with professional brokers
who are happy to find competitive rates.
we also wanted to provide borrowers who simply
need a chance with a connection to professional brokers
who are willing to work with them and put together a
fair solution to get them back on their feet again.
takes a lot more involvement on our end to hook up these
channels, but the end result is that ShangriLoan isn't
just another "lead generation" site. The internet's
full of those, and we didn't aspire to be "one
we aspired to be a place where almost anybody can find
a solution that truly works for them - even if their
financial history isn't particularly rosey.
Ventures, LTD is comprised of a few key individuals,
along with a very talented group of independant writers,
guest authors, programmers and consultants.
Rempel | Marketing Director
brings an advanced level of expertise to the Shangri-Loan
operation in terms of optimizing marketing processes,
mass-scaling, opt-in list management and effective,
long-term organic traffic strategies.
has built an impressive network of search-driven websites
(mostly monetized by affiliate programs) as part of
his online publishing empire, in markets
ranging from currency trading to foreclosure investments
to merchant accounts, etc.
also runs a newsletter in the affiliate industry with
over 40,000 subscribers and roughly 20,000 customers.
Monahan-Brar | Comptroller
is a CGA, and acts as the comptroller for ShangiLoan.
Michelle has been a CGA for approximately 10 years,
she brings with her a wealth of knowledge and experience
which will help to ensure that ShangriLoan is run in
a sound and fiscally prudent manner.
Brar | Industry Liaison
a licensed mortgage broker and having been involved
in lending in one form or another over the past 10 years,
Kam has a good understanding both of the mortgage industry
specifically and lending in general.
role with ShangriLoan is that of a consultant and mortgage
industry liaison, he is there to assist in helping define
and measure outcomes and expectations of ShangriLoan's
advertisers. Furthermore he is there to ensure that
"best practices" are both followed and met.
In addition, Kam will also help to field any direct
inquires and questions of ShangiLoan's advertisers and
quite, but ShangriLoan is based out of beautiful Victoria,
BC Canada... which is about as close as it gets.
you have any inquiries, comments or questions, please
feel free to contact us here